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F3 Strength and Conditioning

More than just a gym, F3 is a community of people committed to moving forward in their faith, family, and fitness


F3 Strength And Conditioning


Branding, Art Direction, Web Design and Development, Graphic & Collateral Design, Photography

One thing that resonates with F3 Strength and Conditioning is that it’s more than just a gym and that could not be more true. While the primary function of the gym is to serve as a workout facility that leads crossfit style classes, they offer much more for a holisitic approach to self-betterment. Investing in fitness is important but they encourage members to also prioritize family and their faith by offering weekly bible studies and childcare during workouts.

We worked alongside with the leadership at F3 to develop an identity system full of energy that is encouraging to the athletes at the gym and engaging to their audience.